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Image by Fredrik Öhlander


Positive is How I Live® is a reminder to always choose the positive in any situation you may encounter, and that God is real, God is Love. In promoting a positive attitude and living, we believe will have a more positive world, we envision this affirmation as a tool to help you. 


When you wear Positive is How I Live, you allow, accept, and affirm positive energy in. Become an agent for positive change and feel the power of positivity within your life. 

Think Positive, Be Positive, Live Positive. 

Positive is How I Live was created and founded by Positive T.A. Nelson, a man who exemplifies the word positive. When negativity began to seep into his life,  he chose the path of positivity which has enabled and empowered him to impact the lives of many. 


Positive, currently serves as the U.S. Virgin Islands Commissioner of Agriculture; Master Sensei at King Cobra Tae-Kwon-Do in St. Croix; cannabis and community advocate; as board member of various local organizations; a Personal Development Consultant; is a former seven term U.S.V.I Senator; and former educator. As a motivational speaker and educator, it is natural to find inspiration in his words and actions. During his tenure as an educator at St. Croix Complex High School, Positive was awarded "Student Choice Teacher of the Year" for a consecutive 10 years.  

He is spiritually, culturally, and socially conscious.


He is a man who just wants the world to chillax.


He founded Positive Works, Inc., which focuses on providing charitable, educational, spiritual, scientific opportunities, and resources to the U.S. Virgin Island Youth. He also conducts annual events such as “Unity Retreat Camp” ('97-'17, serving over 1,000 children and families), Senior Citizen Brunch ('04-'19, serving over 2,000 seniors), and Emancipation Day: Fort to Fort Walk ('01-'21, over 15,000 participants). 


In 2011 Positive began developing land in Salt River, St. Croix, at first a personal endeavor to build a retreat and zen garden, but after severe damage from hurricanes Irma and Maria, decided Serenity’s Nest would be open to anyone who needs a safe healing space. Today, Serenity's Nest is a place of peace, a place to unwind and recharge. This peaceful slice of paradise is located just minutes from town and all the amenities, and yet feels like you're in a remote corner of the island of your own. Available for any number of corporate events, concerts, or gatherings.

In 2019 Positive TA Nelson became a wholesale distributer for Juju Royal within the U.S Virgin Islands. Learn more about Juju Royal. 


Think Positive. Be Positive. Live Positive

Positive Is How I Live

Image by Cole Patrick



-  United States Virgin Islands Economic Development Authority (USVIEDA) 

-         President, St. George's Village Botanical Gardens


-           Cannabis Advisory Council

-          Mid-Island Federal Credit Union

-          Virgin Island Hemp Commission 


-      Member, Phi Beta Sigma Fraternity, Epsilon Iota Sigma chapter. 

-     Positive Works Inc.

-      Align Community 

-       Master Instructor @ King Cobra Tae Kwan Do

-       Fathers in the Community


Image by Cole Patrick
MSensi PN.jpeg

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